Franchising. Good or bad Idea? - Small business forum Australia

Hi Darren,

I used to have a Jim's Mowing franchise so felt I should comment for you.

I personally didn't fare overly well with it - and was left with a mountain of debt (that I am still trying to pay off ) - but it certainly wasn't any fault of the franchise.

The big thing is to remember that it is just like any business still - you are responsible for marketing your business and getting the work. You are responsible for pricing, quality control & customer service (although Jim is very picky about customer service and will ream you over the coals (sometimes personally) if you receive any complaints), you choose what services you offer (sounds crazy but true), you choose your target market (within your territory). What you do get is access to a coach, training, volume discounts, an established brand, a national call centre, a web site, a proven business system, a network of (generally) supportive people who are either going through what you are going through or have already been through it, etc. Who your franchisor is will make a big difference. Meet with them a lot before you sign up to make sure you can work with them and that they are going to be willing to work with you and back you up and support you (mine were excellent - I was the fool who never asked for help).

When you speak with the franchisor it is law that they provide you with contact details of existing and previous franchisees. I would suggest calling and speaking with as many as possible - over a beer is a good idea. Make sure you have a list of details you want to find out about before you do though so you get the most from it.

Good luck with your decision - and I am happy for you to send me a PM if you want more info (however I strongly suggest that speaking with franchisees who are from your area and have dealt with your franchisor are the best to speak to). Even though my experience was less than ideal I am not anti-franchise - they work great for the right people (just like any business).

Cheers
Daniel

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Source: http://www.flyingsolo.com.au/forums/starting-business/25061-franchising-good-bad-idea.html

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